DIGITAL MARKETING NEWS

Google Accelerated Mobile Pages (AMPs) are expanding to more organic search results

Researcher who spent months chasing permission to republish online data sets urges others to read up on the law.

Now more than ever, it's imperative that online retailers maintain a connection to their customers at every touchpoint to drive conversions, boost brand loyalty and increase revenue.

?Preferences are rapidly evolving, and so must affiliates says Natalie Merrison, Director of ActiveWins Affiliates

We are as far as ever from creating machines with true cognition. Data analytics, not AI, is the most important field of computing today.

Since 2011, there has been an increase in UK companies that cannot make sense of the data they use in their business activities, according to the The Economist Intelligence Unit (EIU)

If you are working in or with Big Data or are studying for a MSc in Data Science here is an opportunity for you to get on board at an early stage.

Google's subsidiary DeepMind could use our health data to diagnose disease sooner. If it was more open, we might be happier to let it go ahead

The promise of data—big or otherwise—is overshadowed by the fact that not enough of us know how to use data to extract business insights.

Advancements in technology and business demand drive its evolution in an ever-changing industry. In this article, we take a closer look at the role of a Data Scientist in 2016.

If the marketer's goal is to reach customers with the right message, in the right place, at the right time, it stands to reason that deeper insight into any of those dimensions could only be a good thing.

New anti-crime strategy includes plans to create National Law Enforcement Data Services and give technology suppliers single point of contact

The Tiny Clues That Uncover Huge Trends: Small Data explains the why behind what Big Data reveals.

Black Swan plans international expansion following investment led by Mitsui

The need to train developers to use big data requires both vendors and businesses working to tackle a shortage of skills.